What if “repurposing” is the reason your podcast isn’t growing? Deirdre Tshien – Co-Founder & CEO of Capsho—joins me to break down why copy-pasting the same post everywhere flops, and what to do instead so busy moms actually see traction without burning out.
In this episode:
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Why blind repurposing kills reach—and the smarter, platform-specific alternative
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The 1–2 platform rule (and how to pick yours)
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Titles, descriptions, and promos that move listeners, not just fill feeds
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Using AI the right way to save hours each week
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Promotion vs. publishing: what actually grows a show
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Reading analytics so you don’t pivot in the wrong direction
Guest: Deirdre Tshien, Co-Founder & CEO, Capsho
Try Capsho: https://www.capsho.com/ – use code Francheska at sign-up.
9 TO 5 MOM WITH A POD
